Backups are what separates your business from being vulnerable and being ready for anything. Heres how:
1. Backups Protect Your Files From Deletion
When you run a business, it’s essential to keep all of your files stored on your computer protected. Old receipts, financial records, tax forms, and customer data are critical to your business. You’ll need backup storage to protect those plus essential employee information. A user could accidentally push delete, or you might have a virus that wipes everything away. Locking these items in storage is the first step in saving valuable business information. Files should be kept safe using backup or cloud storage to be accessed for later use.
2. They Offer Protection Against External and Internal Threats
Viruses are the main culprit behind external and internal threats. It is one of many situations in which sensitive data are compromised by a threat that isn’t immediately seen. External threats typically include hacks, malware, spyware, and viruses launched daily. Sadly, these problems have only worsened, and they often result in lost or deleted files. This can be a severe threat to your business, and revenue can be lost. Worse yet, money can get stolen if hackers obtain financial information such as bank accounts.
Internal threats, on the other hand, come from within the organization. The most significant percentage of them come from angry employees seeking revenge after a termination they felt was unfair. Promotions given to someone else can also be a trigger that sets off this type of malicious conduct. It might be someone in the company who is blatantly dishonest for no reason.
If you suspect that this is happening, the first thing you need to do is back up all of your files. Anything with sensitive data that gets stolen can put your business in legal jeopardy and lead to financial ruin.
3. They Will Have Your Back When You Face Legal Issues
If you ever faced the remote possibility of a lawsuit, a good Microsoft 365 backup system will have your back. You can access old files if you need them as proof for your case. You can restore lost records even during a litigation hold if necessary.
The most important thing is keeping your files safe. A standard system such as Microsoft 365 Business Standard can only do so much; if files get deleted due to internal or external threats, there is nothing to do. A better quality backup system should be one where these files can be stored. External drives could help in such cases.
4. A Good Backup Means Better Customer Retention
Let’s face it—losing an important file is stressful. The actual heavy lifting comes when trying to recover it. A good backup should allow you to do so with relative ease. But a faulty system that barely covers the minimum in backing up your files will have you placed on hold with tech support with a ticket. You may end up spending close to 48 hours before you can get a response.
Disgruntled customers will soon go to a competitor for the same goods and services. With a sound backup system, however, you can avoid this. Your customer retention rating will improve as you can better serve everyone with backup data right at your fingertips. Not only will you retain customers, but you may also be able to gain new ones. In short, your reputation as a business will improve.
5. Backups Save Time and Money
Have you ever been in situations where you struggled to provide quality customer service but couldn’t due to technical difficulties? These issues can happen at any time. Plus, if you factor in tasks such as filing or record keeping, you can get easily distracted from serving your clients. A good backup for Microsoft 365 can do more than just store your files. It can automatically back up your files, thus saving you more time for other essential tasks. You may find that you’ll make a more significant profit as more customers become willing to pay you more for improved services.